top of page


From Boring to Viral - What's product science of I phone 18 and Apple
A blender is boring until it eats an iPhone. That’s the entire trick. Most products don’t fail because they’re bad. They fail because nobody feels a reason to talk about them. The features sit quietly on a product page. The packaging looks decent. The founder posts a few updates. Maybe the brand runs ads for a while. Then everyone wonders why the world didn’t care. Yet every now and then, something ordinary becomes impossible to ignore. A kitchen appliance turns into entertai
filmbyhim
2 days ago10 min read
bottom of page